by Matteo Setti | Feb 11, 2025 | Digital Studio
In the fast-paced digital landscape, understanding user behavior is the cornerstone of impactful design. To meet this need, we’ve invested in a state-of-the-art usability lab that combines cutting-edge technology like eye tracking with the depth of in-person testing....
by Matteo Setti | Feb 11, 2025 | User experience
In the fast-paced world of UX/UI design, staying ahead of trends and meeting client needs requires working smarter and faster without compromising on quality. This is where AI steps in—not as a replacement, but as a personal assistant that enhances our work,...
by Matteo Setti | Feb 24, 2023 | Digital Studio, Mixed reality, User experience, Visual design
Designing mixed reality (MR) experiences that are intuitive, engaging, and satisfying for users require great user experience (UX) design. MR refers to the integration of digital content with the physical world, allowing for a seamless blend of the two. This...